Welcome to the Zeroplusplus Photography Lighting Blog.
The purpose of this blog is to share our experiences as commercial photographers. We photograph fashion, glamour, fine-art nudes, and creative portraits. These fields of photography are both challenging and rewarding. Our lighting blog discusses a few of our experiences and possible suggestions and solutions for the new and experienced photographer. We hope to share a few techniques as well as common mistakes to avoid. We do not claim to have all the answers, rather we discuss what has worked for us in the past 20 years.
We targeted this blog towards the novice, advanced amateur and also the photographer considering commercial photography as an income and career. Techniques and software evolve at a steady pace, some work and some do not. The methods we use do not change every few months nor do we follow fashionable trends. Rather, our work-flow is based on achieving consistent professional results on a budget and working with other talented individuals.
Imagenomic Portraiture software is one such software that we HIGHLY recommend to every people photographer. From the small one person studio to the busy multi-shooter studio. Whether you photograph fashion, glamour, portraits, or weddings, Imagenomic Portraiture will save you many hours in computer time and this translates to more happy customers.
Most of use already have all the tools necessary to create great images. We wish to inspire other photographers through creative techniques and thinking outside the box. Often the simplest solution is staring us in the face. Digital photography is an amazing medium that requires an understanding of certain tools and how they can work best for us….all on a frugal budget.
Zeroplusplus is sponsored by AlienSkin Software, Imagenomic Software, NIK Software, and Photogenic Professional Lighting.
A few of our project highlights include images for Amazon, Apple, American Rag, Bosch, Electrolux, HomeDepot, Kohl’s, Krups, Macy’s, Nike, Sears, Vendaria Media, Vista Street Productions and many others.